Programmatic and CTV Ad Operations Specialist

Your programmatic and CTV ad operations, managed by a specialist.

For publishers: recover the yield your GAM and Prebid setup is quietly leaking.

For advertisers and agencies: CTV and programmatic campaigns managed end-to-end, on your DSP, without the overhead of building an in-house team.

Run my CTV campaigns Recover my publisher yield

15 years in programmatic and CTV ad operations · agency-grade accounts (Ex-GroupM, Publicis) · Publishers across Europe

85% of households now stream on Connected TV
127% average ROAS improvement with our CTV campaigns
£50M+ in CTV ad spend managed
£50M+ in CTV ad spend managed

Complete CTV & AdTech Solutions

From Connected TV advertising to full-service ad operations, we provide the expertise and technology access you need to compete and win.

Publisher Rev Ops

The ad tech layer is too complex to run well in-house. Most teams don't have the specialist.

Programmatic and CTV campaigns should be generating revenue and performance. When they don't, it's almost never strategy: it's operations.

Key Issues:

Floors stuck too low.
Prebid misconfigured.
Campaigns pacing badly.
DSP setup nobody has time to tune.

These are technical problems that drain money quietly, and that take a specialist with 15 years of doing this to spot fast.

Connectki is the specialist you bring in for exactly that job.

Hire a Rev Ops Specialist

Ad Operations Audit

If you have a GAM and Prebid setup and your programmatic revenue is lower than it should be, it is almost certainly a configuration problem, not a demand problem.

Key Issues:

Stuck floor prices
Missing s-chain data
Bid-shading eroding CPMs,
Broken header bidding,
Unoptimized video.

Each one loses a few percent at a time. Together, they add up to real money you cannot see.
We do a fixed-scope Yield Audit, rank the leaks by impact, and then fix the high-impact ones ourselves.

Book a Yield Audit

CTV campaigns: managed by an operator, not a platform

Running CTV and programmatic campaigns well requires someone who knows the DSP, the inventory, the pacing logic, and the tracking setup. That is a specialist skill, and the reason performance agencies bring in external ad ops leads rather than hiring them full-time.

We manage CTV and programmatic campaigns on your DSP (or any DSP that fits your brief: Basis, DV360, Freewheel, RTL AdConnect, StackAdapt). Fixed monthly retainer or project fee. You bring the brief, we run the campaigns

Talk to us about CTV campaign management

Why Choose Connectki for CTV Advertising?

Connected TV is revolutionizing how brands reach customers, combining the impact of traditional TV with the precision of digital advertising.

Key Statistics

85% of households have at least one CTV device
Average 95%+ completion rates for CTV advertisements
2-4x higher conversion rates compared to traditional digital advertising
30-50% lower cost per acquisition versus other premium channels
By March 2025, streaming’s share climbed to 43.8 % of total TV time
Free ad-supported streaming TV (FAST) services now reach 47 % of U.S. households

Start Your CTV Campaign

CTV Advantages

Premium Environment: High engagement in lean-back viewing experience
Advanced Targeting: Demographic, behavioral, and interest-based precision
Cross-Device Attribution: Connect TV viewing to online and mobile actions
Measurable Results: Complete campaign attribution and optimization
Brand Safety: Premium content environments with built-in brand protection

Start Your CTV Campaign

Testimonials

Trusted by Brands Who Demand Results

Country Manager ES

Paola

«Connectki transformed our advertising approach with their CTV expertise. We went from struggling with other CTV advertising Agencies to achieving 161% ROAS improvement through precisely targeted Connected TV campaigns. Their team doesn't just manage campaigns - they become strategic partners invested in your success. »

Co-Director

Lydia

«Working with Connectki for our CTV app monetization was game-changing. They increased our ad revenue by 234% while maintaining user experience. Their understanding of both the advertiser and publisher sides of CTV is unmatched.»

CEO

Sam

«As a digital agency, partnering with Connectki gave us CTV capabilities we couldn't build in-house. Their programmatic expertise and transparent reporting helped us win 3 new clients in 2 months. They're not just a vendor - they're a strategic advantage.»

67% reduction in cost per qualified lead (B2B SaaS client)
340% increase in attributed online sales (E-commerce client)
156% increase in app monetization revenue (CTV publisher client)
89% improvement in brand awareness metrics (Financial services client)

Experience Connectki

‣ 15 years running programmatic, CTV and Video ad operations for publishers and advertisers across Europe.
‣ Ad-ops on a luxury account (Luxottica), agency-grade scale (ex-GroupM, Publicis, Dentsu), hands-on execution.
‣ Publisher yield optimization: GAM, Publica, Springserve.
‣ S-chain and CPM floor recovery for US - European publishers.
‣ RTVE certified in OTT content strategy.

Get CTV Strategy Session

Connectki bridges the gap between complex advertising technology and business results.

Your Strategic AdTech Partner

Whether you're launching your first CTV campaign or scaling programmatic operations, we provide enterprise-level expertise and platform access at any scale.

What Makes Us Different

CTV Specialization

Certified CTV Experts: Team certified across all major CTV platforms

Premium Inventory Access: Direct relationships with top streaming platforms

Advanced Attribution: Cross-device tracking and measurement expertise

Creative Optimization: CTV-specific video creative and testing

Platform Expertise

CTV Adserver Specialist: Advanced Publica and Springserve skillset

Outreach Cold Email Strategies: Cross-channel strategies to get visibility and leads

LinkedIn Marketing Experts: B2B advertising expertise

Basis DSP: Programmatic advertising specialists

Transparent Approach

No Black Box: Complete visibility into campaign performance and optimization

Flexible Pricing: CPM-based pricing with no hidden fees

Direct Access: Work directly with specialists, not account coordinators

Real Results: Focus on business outcomes, not vanity metrics

Experience the Connectki Advantage

CTV Success Stories: Real Results from Real Campaigns

E-commerce CTV Success

Industry: Online Retailer
Challenge: Increase brand awareness and drive online sales
Solution: CTV campaigns with cross-device attribution
Results: 160% increase in attributed online sales, 67% improvement in brand lift

Read Full Case Study

B2B Linkedin and CTV Success

Industry: SaaS Company
Challenge: Reach decision-makers cost-effectively
Solution: CTV targeting with LinkedIn retargeting sequence
Results: 78% increase in qualified leads, 45% reduction in cost per lead

See B2B Strategy Case Study

App Monetization Success

Industry: Streaming Platform
Challenge: Maximize ad revenue without hurting user experience
Solution: Yield optimization and premium demand partnerships
Results: 234% increase in ad revenue, maintained 4.8-star user rating

See App Monetization Case Study

Ready to Write Your Success Story?

Schedule CTV Strategy Session

Our Partners

What Our Partnerships Mean for You:
‣ Premium inventory access at better pricing
‣ Advanced features and beta access
‣ Certified expertise across all platforms
‣ Priority support and account management

Want to be Our Partner?

Why Choose Connectki?

The only platform that increases your revenue by 285% AND reduces your advertising costs by 30-50%

Transform your CTV strategy with direct publisher relationships, advanced fraud prevention, and omnichannel campaign management.

285%

Revenue Increase

Average improvement across all CTV clients

30-50%

Cost Reduction

Through direct publisher relationships

99.8%

Human Traffic

Advanced fraud prevention guarantee

500+

Publishers

Direct access to premium inventory

📞 Get Your Free Analysis

Book Free Strategy Call →

Feel Free to Contact Us:

[email protected]