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Recent Articles and News

Read our latest news, insights and guides to learn about ad tech, lead generation, programmatic advertising, and lots more!
January 21, 2025
Launch your Ad-Supported Video Streaming Platform Like Red Coral

We will discuss how Muvi helps businesses launch their own-branded video streaming website/apps in minutes without coding and how Connectki, as a Muvi partner, helps with seamless ad-server integration and operations, ensuring a one-stop solution for video monetization for businesses of all sizes.

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January 18, 2025
Programmatic Advertising on Connected TV

Programmatic Advertising on Connected TV: A Comprehensive Guide for Businesses The digital advertising landscape is evolving rapidly, and Connected TV (CTV) has emerged as one of the most influential channels for reaching engaged audiences. With millions of viewers streaming content across platforms like Roku, Amazon Fire TV, and Apple TV, programmatic advertising on CTV offers […]

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January 18, 2025
Optimise Advertising Campaigns on CTV

Optimise Advertising Campaigns on CTV: A Complete Guide for Maximum ROI In today’s digital landscape, Connected TV (CTV) has become a cornerstone for advertising success, offering brands access to highly engaged audiences through streaming platforms, smart TVs, and digital devices. However, simply running ads on CTV isn’t enough—optimisation is the key to unlocking measurable results […]

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January 16, 2025
Keys to Successful Digital Advertising Campaigns

Keys to Successful Digital Advertising Campaigns: Strategies for Maximum Impact and ROI In the fast-paced digital ecosystem, advertising campaigns have become a cornerstone for brands to build awareness, drive engagement, and achieve measurable results. However, with growing competition, evolving technologies, and shifting user behaviours, executing successful digital campaigns requires more than just ad placements—it demands […]

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January 15, 2025
Data Analytics and Business Intelligence

Data Analytics and Business Intelligence How Data Analysis Enhances Advertising Campaigns In today’s highly competitive digital landscape, data analytics and business intelligence (BI) have become indispensable tools for running successful advertising campaigns. Businesses are no longer making decisions based on assumptions—instead, they rely on real-time insights, historical data trends, and predictive analytics to fine-tune their […]

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AdTech consultancy. We offer services such as Ad Operations, programmatic, ad management, CTV revenue optimisation, ad performance reporting, DCO and more.

Connectki provides strong programmatic skills and expertise, sharp technical and problem-solving abilities.
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